Why Does This Policy Exist?
Pinks Associates Ltd ("the Company") is committed to protecting the privacy of your personal information. For applicable data protection laws, including the Data Protection Act 2018 and the UK General Data Protection Regulation (UK GDPR), the Company acts as the data controller.
What Does This Policy Cover?
This Policy explains our treatment of personally identifiable information collected during your interactions with us, both online via our website and offline. For any questions, please contact us via the address on our Contact Us page or email us at hello@pinksassetfinance.com.
We gather various types of information from users, detailed below, and use it to personalize, provide, and improve our services, fulfill requests, and analyze usage patterns.
We may update this Policy for the following reasons:
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To introduce new or improved systems, methods, or services.
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To reflect changes in market conditions or banking practices.
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To comply with legal or regulatory requirements.
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To ensure clarity or better alignment with customer interests.
Consent for Shared Information
You must not send us personal information about someone else without their consent. By providing such information, you confirm that the individual has:
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Agreed to their personal information being shared.
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Consented to the processing of their data.
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Approved the receipt of relevant data protection notices.
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Given consent for data transfers abroad if required.
Where information about another individual is provided, it may be used alongside your own information to assess service eligibility.
Types of Personal Information We Collect
The personal information we collect primarily enables us to provide the services you request. Examples include:
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Personal Details: Name, title, gender, contact information, date of birth, and marital status.
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Residential Information: Address history, residential status.
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Employment Information: Occupation, income details, employment history.
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Financial Details: Bank account details, credit history.
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Health Information: For insurance-related services, we may collect medical history.
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Marketing Preferences: Contact preferences and survey responses.
This information is collected voluntarily or through lawful sources such as credit reference agencies, public records, and third-party service providers.
Special Category Personal Data
Sensitive data, such as health information, may be collected when assisting with services like insurance. This data is processed to assess product suitability and fulfill your service needs.
Legitimate Interests
We collect standard website and log information to analyze visitor behavior and improve the user experience. Examples include:
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Internet Protocol (IP) address.
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Browser type and operating system.
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Pages viewed and time spent on the website.
This data is anonymized and aggregated for performance insights.
Cookies
We use cookies to enhance site functionality and analyze user behavior. For more information, visit www.allaboutcookies.org.
How Long Do We Retain Personal Information?
Personal data is retained only as long as necessary to fulfill service requirements and comply with legal obligations:
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Service Inquiry: Data is retained up to 3 years for inquiries.
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Claims Period: Data may be retained for 6 years post-contract for legal claims.
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Regulatory Compliance: Additional retention may apply for legal purposes.
Sharing Information with Credit Reference Agencies
To process your service requests, we perform credit and identity checks with credit reference agencies (CRAs). This includes verifying your financial history, identity, and creditworthiness.
For more details, visit:
Third-Party Information Sharing
We may share information with third parties such as:
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Government authorities and regulators.
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Financial institutions and service providers.
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Vendors assisting with IT, marketing, or logistics.
We will not sell personal information but may share it within our company group for operational purposes.
Managing Marketing Preferences
You can opt out of marketing communications at any time by clicking the "unsubscribe" link in our emails or contacting us at hello@pinksassetfinance.com.
Your Rights Under Data Protection Law
You have the right to:
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Be informed about data collection and use.
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Access and request copies of your personal data.
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Correct inaccurate information.
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Request data deletion under specific conditions.
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Restrict data processing.
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Object to processing for marketing or legitimate interests.
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Data portability.
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Avoid decisions based solely on automated processing.
For requests, contact us at:
Pinks Associates Ltd
4 Kings Avenue
Chichester, West Sussex
PO19 8EA
Complaints
If you believe your data rights have been infringed, you can lodge a complaint with the Information Commissioner’s Office (ICO):
ICO Registration Number: C1340458
For questions about this Policy, please email us at hello@pinksassetfinance.com.